“The way Tack inserted the data into each animation via a custom built script was invaluable to our workflow.”
Representative
Brembo
Custom Script
In order to generate and personalise each film with the appropriate statistics, we built a custom script which fed data from a master spreadsheet into various After Effects compositions.
This meant that once the master ’template’ was built and the 3D elements modelled, we could work in real-time, producing each film to go live in the same week as the race throughout the season.
This was a super efficient way to work and gave us maximum flexibility when it came to tweaking the animation, or actioning any client amends.
That’s it for this one. Not to worry, there’s plenty more to see.
